An established auto dealer considered themselves doing well. Although they were hitting their sales goals, they knew there was plenty more market share they could capture.
A market leader in the automotive industry decided to challenge the status quo of the manufacturer-approved vendor that all their competitors worked with, to differentiate and win more market [...]
A Honda dealer wanted to implement a complete digital marketing approach, transitioning away from traditional media such as television and radio, as well as third-party lead providers.