SUMMARY:

Our digital campaign for Parke Bank was designed to promote three key financial services: mortgages, deposits, and specialized cannabis banking services. We utilized various digital channels to reach our target audience effectively.

DELIVERABLES:

A series of targeted digital display and social media.

STRATEGY:

By strategically promoting mortgages, deposits, and cannabis banking services through targeted content, digital advertising, and compliance-conscious efforts, we succeeded in attracting and retaining a diverse customer base while maximizing the return on investment in the digital campaign.

THE CREATIVE

Below is a selection of display, social, and print advertising from multiple campaigns.

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DISPLAY

SOCIAL

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Social campaign outperformed Travel & Hospitality average benchmarks by 260% by achieving a a click thru rate of 3.24%

Sponsor Content performed 22% above the Food/Drink industry average click thru rate

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